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Biomedical subjects

J D Blessing

Publications and source records attributed to J D Blessing.

4 recordsLinked to original sources

The ability of PAs to solve patients' psychosocial problems. A preliminary report on patient expectations.

Patient expectations of physician assistants constitute a relatively unexplored field. A survey was designed to evaluate the expectations that patients have of PAs faced with a patient's psychosocial problems. The survey was distributed in 1987 to four practices that employ PAs in south central Kansas. Selected patients were surveyed for their expectations of the PA in dealing with a series of personal, social, psychological, and health-related items. Results indicated that patients expected the PA to be involved with these problems, but did not expect the PA to be an expert.

Kansas↗

Marketing and medicine. A basic guide for PAs.

Marketing is a conscious plan to influence the behavior of others. Physician assistants can use marketing techniques to promote themselves and their profession as well as to help build a practice and improve patient services. Basic components of a marketing strategy include analysis, planning, implementation, and monitoring. Marketing tools easily accessible to PAs are the telephone (call to check on compliance); a photocopy machine (patient handouts and practice newsletters); and the mail (postcard to remind of follow-up visit).

Marketing of Health Services↗

Cost containment and increasing competition: implications for the PA profession.

Current trends in cost containment and increasing competition present opportunities--as well as challenges--to the PA profession. In this synopsis of an APAP workshop, the moderators present the views of the PA educators who explore this topic. Discussion focuses on opportunities and challenges, the attitude of the general public and various industry professionals (including physicians) toward increased utilization of PAs, and additional competition to the PA profession from other nonphysician health care providers. Strategies for addressing these issues are included.

Economic Competition↗

The changing marketplace for medical care.

The rapid growth of HMOs, PPOs, and large medical groups; the shift to DRGs for hospital payments; the expected use of DRG payments for physician care; and a projected oversupply of physicians promise to keep competition for primary care dollars on the rise. As this competition intensifies, the role of physician assistants in the health care system may change--cost realities should step up the value of PAs in the care delivery system. To take full advantage of the new environment. PAs must understand just how the shifting health care marketplace will affect their profession.

Delivery of Health Care↗