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J D Sheffer

Publications and source records attributed to J D Sheffer.

4 recordsLinked to original sources

Contrast effects in flavour preference learning.

In four experiments the role of contrast effects in producing learned flavour preferences was examined. The experiments showed that contrast effects are pervasive in flavour preference learning, producing results that are often paradoxical from a traditional reinforcement point of view. In Experiment 1, rats preferred a reinforced flavour over a nonreinforced flavour more if the reinforcer was 1% sucrose than if the reinforcer was 8% sucrose. Because the cue flavour was dissolved in 8% sucrose, this represents an anticipatory positive contrast effect. In Experiment 2, the relationship between cue and consequence was shown to be important in flavour preference learning, as expected if contrast effects are involved. In Experiment 3, rats preferred a flavour that was reinforced 4 times, and they preferred this flavour more than one reinforced 8 times, presumably because the greater the expectancy of the consequence, the greater the anticipatory negative contrast. In Experiment 4, rats consumed less of 0.15% saccharin if they received 32% sucrose randomly 90 min either before or after the 0.15% saccharin than if they received only 0.15% saccharin, a simultaneous negative contrast effect.

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Non-reinforcing effects of giving 'dessert' in rats.

We investigated in rats whether giving a sweet substance following a food (a 'dessert') would reinforce a preference for that food. The sweet substance had the reverse effect--rats preference for a flavor decreased if the flavor was given in a food preceding a sweet substance (saccharin or sucrose). If the substances were given in the reverse order, so the sweet substance preceded the food, the rats preferred a sweet substance that had been followed by food to one that had not been followed by food. We suggested two hypotheses to account for the data. Perhaps the sweet substance elicits a negative reaction that is unpleasant unless food is given. Thus, food following a sweet substance is reinforcing, while a sweet substance following food is not. A not incompatible alternative is that anticipatory contrast or comparison effects are involved. Assuming the sweet substance is preferred to the non-sweet, following food by a sweet substance could make the food less valued (anticipatory negative contrast), whereas following a sweet substance by food could make the sweet substance more valued (anticipatory positive contrast).

Animals↗

Conditioned flavor preferences based on delayed caloric consequences.

In four experiments we showed that rats prefer a flavor associated with a delayed edible consequence if the delayed consequence contains calories; the greater the number of calories, the greater the preference. We obtained conditioned preferences with delayed consequences of dextrose plus quinine, 8% polycose, 8% sucrose, 10 g of high fat mash, and 14 g of lab chow. No conditioned preferences were obtained with delayed consequences of saccharin, 10 g of low fat mash, 1% polycose, or 1% sucrose. Thus, it seems that flavor preferences based on delayed caloric consequences occur only if there are appreciable calories in the consequence.

Animals↗