Biomedical subjects

Joseph Cesario

Publications and source records attributed to Joseph Cesario.

3 recordsLinked to original sources

PubMed2006

Automatic social behavior as motivated preparation to interact.

The authors propose that automatic social behavior may result from perceivers preparing to interact with primed social group members. In Study 1, participants primed with a disliked outgroup (gay men) showed evidence of interaction preparation (aggression) rather than direct stereotypic trait expression (passivity). In Study 2, participants with implicit positive attitudes toward the elderly walked more slowly after "elderly" priming, but participants with negative attitudes walked more quickly, results consistent with a preparatory account; the reverse was found priming "youth." Study 3 demonstrated that the accessibility of a primed category follows a pattern more consistent with that of goal-related constructs (including post-goal-fulfillment inhibition) than that of semantically primed constructs. Implications for the function of stored knowledge are discussed.

Adolescent↗

PubMed2004

Regulatory fit and persuasion: transfer from "Feeling Right.".

The authors propose that when a message recipient "feels right" from regulatory fit (E. T. Higgins, 2000), this subjective experience transfers to the persuasion context and serves as information for relevant evaluations, including perceived message persuasiveness and opinions of the topic. Fit was induced either by strategic framing of message arguments in a way that fit/did not fit with the recipient's regulatory state or by a source unrelated to the message itself. Across 4 studies, regulatory fit enhanced perceived persuasiveness and opinion ratings. These effects were eliminated when the correct source of feeling right was made salient before message exposure, supporting the misattribution account. These effects reversed when message-related thoughts were negative, supporting the claim that fit provides information about the "rightness" of one's (positive or negative) evaluations.

Adult↗

PubMed2002

The effect of homosexuality on perceptions of persuasiveness and trustworthiness.

This study investigated the effect of sexual orientation on perceptions of persuasiveness and trustworthiness. Subjects were told that a university was considering adding either an International Studies Minor or a Gay, Lesbian, and Bisexual Studies minor to its curriculum. Subjects then viewed a videotape of a male professor, introduced as either homosexual or heterosexual, speaking about the benefits of the proposal. Following the video, ratings of the speaker's trustworthiness and persuasiveness were assessed. Results indicate that the speaker's sexual orientation alone did not have a significant effect on either of these ratings. However, a significant interaction occurred between the speaker's sexual orientation and the speech topic, indicating that subjects expressed especially low levels of trustworthiness when the homosexual speaker was lecturing on the GLB minor. Regression analyses revealed that subjects' attitudes toward homosexuals were a significant predictor of their judgements of the speaker's trustworthiness.

Adolescent↗