It is time for a change.
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Hospital Administration↗
Biomedical subjects
P M Mages
Publications and source records attributed to P M Mages.
Job description: vice president--marketing.
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Administrative Personnel↗
It is time for a change.
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Hospital Administration↗
Atmospherics--an important element in the hospital promotion mix.
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Health Facilities↗
Public relations and marketing: the organizational questions.
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Hospitals↗
Hospital department manager or president of a service business?
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Hospital Departments↗
Marketing medical services: hot, new, misunderstood topic in health care delivery.
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Humans↗
The first step in applied hospital marketing--the marketing audit.
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Hospitals↗
Hospital planning--an editorial view.
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Hospital Planning↗
The minor emergency center: preview of coming attractions.
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Ambulatory Care Facilities↗
The consumer customer is making independent purchasing decisions more than ever before.
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Community Participation↗
Hospital planning--listen to the market and develop consensus.
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Hospital Planning↗
The future isn't what it used to be.
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Hospital Administration↗
A message for the hospital leader: marketing begins at the top.
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Health Facility Administrators↗
Searching for the hospital sales department--where's the beef?
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Hospital Departments↗
Testing an idea before launching it can prevent pain and improve acceptance.
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Feasibility Studies↗
Marketing is the art and science of listening.
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Hospitals↗
Implementing the results of survey research--a six-step model.
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Marketing of Health Services↗