Developing theoretical and environmental policy for underage drinking.
OBJECTIVE: To estimate concern/support for policy for underage drinkers and formulate policy-specific communication strategies. METHODS: An environmentally based approach to policy formulation used concepts from the transtheoretical, decision-balance, and social-norms models. Interviews were conducted with community stakeholders, and surveys were collected on community residents as part of the evaluation effort. RESULTS: The triangulated evaluation revealed specific policies for underage drinking and techniques for facilitating policy implementation. CONCLUSION: The results demonstrate techniques for using multiple models and evaluation techniques for formulating public policy in the promotion of community health.