TY  - RPRT
TI  - First steps first: developing a marketing plan. Case example: Senior Care Corporation, Inc.
AU  - V E Faherty
PY  - 1985
DO  - 10.1300/j026v02n04_05
UR  - https://pubmed.ncbi.nlm.nih.gov/10272353/
ID  - 10272353
ER  -