@misc{indiciae36fec69f3e57,
  title = {Diffusion of innovations theory and work-site AIDS programs.},
  author = {T E Backer and E M Rogers},
  doi = {10.1080/108107398127481},
  url = {https://pubmed.ncbi.nlm.nih.gov/10947372/},
  note = {Source identifier: 10947372}
}