TY - RPRT TI - Incremental and average cost-effectiveness ratios: will physicians make a distinction? AU - John C Hershey AU - David A Asch AU - Christopher Jepson AU - Jonathan Baron AU - Peter A Ubel PY - 2003 DO - 10.1111/1539-6924.00291 UR - https://pubmed.ncbi.nlm.nih.gov/12635724/ ID - 12635724 ER -