TY  - RPRT
TI  - Improving product introduction through effective design reviews.
AU  - Tammy M Pelnik
DO  - 10.2345/0899-8205(2003)37[131:ipited]2.0.co;2
UR  - https://pubmed.ncbi.nlm.nih.gov/12677754/
ID  - 12677754
ER  -