@misc{indiciaef8b33cd2f969,
  title = {Press publicity.},
  author = {R CALDER and D MORRIS},
  year = {1954},
  doi = {10.1136/bmj.1.4856.271},
  url = {https://pubmed.ncbi.nlm.nih.gov/13115694/},
  note = {Source identifier: 13115694}
}