TY  - RPRT
TI  - Projective techniques in advertising research.
AU  - D B LUCAS
PY  - 1954
DO  - 10.1111/j.2164-0947.1954.tb00381.x
UR  - https://pubmed.ncbi.nlm.nih.gov/13216908/
ID  - 13216908
ER  -