TY  - RPRT
TI  - MARKETING ANALYSIS TRAINING EXERCISE.
AU  - A A KUEHN
AU  - D L WEISS
PY  - 1965
DO  - 10.1002/bs.3830100106
UR  - https://pubmed.ncbi.nlm.nih.gov/14285222/
ID  - 14285222
ER  -