@misc{indiciae07a6beb532c5,
  title = {Marketing messages: preferences, perceptions and performance.},
  author = {M D Weiss and K Savik and D K Kjervik},
  year = {1992},
  url = {https://pubmed.ncbi.nlm.nih.gov/1518625/},
  note = {Source identifier: 1518625}
}