TY  - RPRT
TI  - Driving toothbrush innovation through a cross-functional development team.
AU  - Douglas J Hohlbein
AU  - Malcolm I Williams
AU  - Thomas E Mintel
PY  - 2004
UR  - https://pubmed.ncbi.nlm.nih.gov/15789976/
ID  - 15789976
ER  -