@misc{indiciae8e04d8a05447,
  title = {Not all brands are created equal.},
  author = {Amy M Karch},
  year = {2005},
  doi = {10.1097/00000446-200508000-00022},
  url = {https://pubmed.ncbi.nlm.nih.gov/16062054/},
  note = {Source identifier: 16062054}
}