@misc{indiciae1312e8d6a2d8, title = {Viewpoint: increasing market share through self-awareness--an existential perspective.}, author = {J Cashill}, year = {1990}, doi = {10.1097/00004010-199001510-00012}, url = {https://pubmed.ncbi.nlm.nih.gov/2303359/}, note = {Source identifier: 2303359} }