@misc{indiciaec76bb203853e,
  title = {Media madness--beefing up the message.},
  author = {R C Slack},
  year = {1996},
  doi = {10.1016/s0033-3506(96)80047-3},
  url = {https://pubmed.ncbi.nlm.nih.gov/8901246/},
  note = {Source identifier: 8901246}
}