PubMed · 10240447
Buzzwork for development office is "dollar objective".
Abstract
Tough "marketing" is this year's fund raising "word," a new word is about to take its place--dollar objective. The author outlines the role and function of a development office in context of these changing buzzwords.
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S G Naparstek. Buzzwork for development office is "dollar objective".. https://pubmed.ncbi.nlm.nih.gov/10240447/
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