PubMed · 14528988
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Theodore P Croll. 2003. Bleaching sensitivity.. https://doi.org/10.14219/jada.archive.2003.0344
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Building a practice by adding new services is an extremely intelligent approach to practice expansion. The key is to select services that are profitable, manageable, relatively easy to implement, and, most importantly, desirable to patients. Dentin hypersensitivity is a good example of a situation requiring simple services that are easily implemented. The easiest part of implementing the service will be case acceptance. Fortunately, these patients are already comfortable with the practice and are very likely to perceive the value of the service. Offering new services to existing patients will almost certainly increase practice production. Therefore, the only question a dentist must ask is which new services will be added to the practice.
"Sensitive pastes" are advertised for use by patients suffering from dentin hypersensitivity. Their market share is growing. Their potential of adverse mechanical side effects on dentin are consequently of concern. The aim of this study was to assess the cleaning efficiency, the relative dentin abrasion and the surface roughness induced by ten sensitive toothpastes of the Swiss market. Cleaning efficiency was assessed planimetrically, the relative dentin abrasion was measured using a radio tracer method and the surface roughness was established using a surface scanning method. Four out of the ten tested sensitive toothpastes produced only low abrasion and surface roughening on dentin, and are consequently suitable for the use by patients with dentin hypersensitivity. The remaining six pastes are too aggressive to warrant unlimited use on exposed dentin surfaces. The pain relieving effect of active ingredients of the toothpastes was not assessed.