A framework for developing hospital strategies.

Abstract

Strategic management is a relatively new and increasingly vital concept. Hospitals cannot afford to make fragmentary, disjointed, single-faceted responses to the multifaceted dynamics of the current environment. The management of change in these turbulent times requires a strategic approach encompassing both short-term operational issues, long-term survival, and profitability orientation. Recognizing this need, a general approach to a strategic analysis process for hospitals is provided in this paper.