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PubMed · 10344875

Developing winning products, Part II.

Abstract

Traditionally, the roles and methodologies of new-product designers and engineers have seemed diametrically opposed. This article discusses a development method that optimally embraces both roles and, with careful planning, may allow successful new products to be brought to market quicker than the competition.

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BibTeXRIS

S Williams. 1998. Developing winning products, Part II.. https://pubmed.ncbi.nlm.nih.gov/10344875/

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